May 16, 2006

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Who's Naomi Simmons?

I'll let the China Daily answer:

...But Naomi Simmons, whose books do not appear on any sales charts, has outsold him [Dan Brown, author of Da Vinci Code] by more than two to one.

Simmons, from Shenley in Hertfordshire, north of London, is the author of "New Standard English," a series of text books for primary school children that has sold 105 million copies in China. But unlike Brown, who has earned US$425 million from royalties for his novels, Simmons took a fixed payment of US$272,000.

Simmons and her co-authors became a phenomenon in China after the Ministry of Education decreed in 2001 that English should be taught in schools. Her book published by Macmillan English and FLTRP, the publishing house of Beijing University has inspired a generation of Chinese schoolchildren to sing songs about how the British use knives and forks rather than chopsticks.

I'm hoping Simmons' book has a better ending than Da Vinci Code. And who's bought the movie rights? I'll bet Ms Simmons never again opts for the fixed payment rather than a royalty.

posted by Simon on 05.16.06 at 09:25 AM in the China category.


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Wow, poor Ms. Simmons! What a mistake that fixed rate turned out to be, huh? Oh, well -- hindsight and all that. I'm sure $272,000 for a children's English text seemed like a small fortune at the time.

posted by: panasianbiz on 05.16.06 at 06:45 PM [permalink]

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