May 12, 2006

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Don't believe this

The SCMP reports:

People's dissatisfaction with news magazines climbed to 42 per cent last month, according to the latest poll by the University of Hong Kong. Robert Chung Ting-yiu, programme director, said people's appraisal of the news media in general dropped to 49 per cent over the past six months, mainly due to growing dissatisfaction with the print media. "Over the last six months, people's satisfaction with newspapers dropped by 7 percentage points, while their dissatisfaction with news magazines climbed to 42 per cent, which is a record high since this survey series started in 1993," Dr Chung said.

Satisfaction with newspapers was down to 31 per cent, while satisfaction with television increased by two points to 73 per cent...Fifty-five per cent said television was the most trustworthy source of news, the same level as the October survey. Sixteen per cent trusted newspapers the most, up by 1 per cent from the last survey. The figure was 14 per cent for radio and 3 per cent for the internet. Less than 1 per cent found news magazines the most trustworthy.

That makes this site 3 times more trustworthy the The Economist. It would be churlish to point out the irony of this report appearing in the pages of the SCMP.

posted by Simon on 05.12.06 at 08:55 AM in the Media category.


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