March 18, 2004

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JC awoke this morning to announce she had yet another dream about Snow White and bunnies. It's tough being 3, let me tell you. That's the third time in a week she's had that dream. As the slowly creeping humidity steams up Hong Kong I helped get JC ready for school. She goes to Mcdonalds Pre-School, and we're hoping she can get into Marlboro Primary next year. From the SCMP:

Schools in Beijing can now officially be named after the businesses that sponsor them.
An education official said authorities had bowed to reality in making the decision.

The change, announced by the Beijing Municipal Commission of Education this month and applicable to primary and middle schools, has caused concern that schools may be named after "undesirable" firms...

The commission did not stipulate restrictions on what kind of companies could sponsor a school. A senior official in the city planning office admitted the commission had not thought of putting any conditions on the deal.

"So far, there aren't any western fast food companies or cigarette manufacturers that have applied to invest in schools," he said.

OK, so maybe I jumped the gun a little. It makes sense for corporations to fill the gap where Government funding is no longer adequate. If a company thinks they can get value from such sponsorship then taking advantage of that by putting their name on the front door seems a small price to pay. Better paid teachers, better equipment and facilities will result. It's a win-win proposition.

In fact it could also be an answer to Western problems with declining school attendence. Usually the pornography industry is a leader in new forms of marketing. I can almost guarantee a leap in attendence should a school be renamed "Candy's XXX Swedish Girls Public School". Biology classes would be packed out. The Drama classes would take on a whole new meaning. They'd attract some of the best teachers in the industry. It is the solution to schooling's woes.

posted by Simon on 03.18.04 at 08:21 AM in the




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Comments:

Ha ha.

Beautiful post. Especially the last paragraph. Still laughing.

Cheers!

posted by: Ron on 03.18.04 at 10:03 AM [permalink]




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