September 17, 2003

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My Pret Boycott is continuing

My Pret Boycott is continuing to enjoy success after success. This morning as I was walking to work through the IFC mall I had to pass the dreaded house of evil. Some poor misguided and exploited employee was standing outside handing out flyers. I always ignore them anyway, but it was how I ignored her today. I made a point of continuing to walk at a normal pace, controlling the welling rage within me. I looked into her eyes. She knew I knew. She feebly offered the flyer. With a cold, steely look I continue to stare at her as I kept pace with the hundreds of other office drones on their way to work. She withdrew the proferred flyer. She knew she was defeated. A wry smile came across my face as I walked away. Chalk up another victory for the forces of good.

There are hundreds of shocking facts about Pret that you should know. They are owned by McDonalds. I like McDonalds, I admire any organisation that can mass produce food at a reasonable quality at a low cost (with decent profit margins). There are few places that provide as much food for as little money. However Pret pretends to be a sandwich shop which makes healthy, fresh food. The reality is they are overpriced fancy fakes. I have not heard of anyone coming out of there with a chicken and lettuce, or peanut butter sandwich.

Is this boycott a waste of time? McDonalds are in all sort of profit trouble, like this from BBC news. All I'm asking is for them to re-instate sushi on their menu. I will prevail.

Please feel free to join the boycott. It's simple. Just stop buying from Pret. They have the sandwiches but we have the power.

posted by Simon on 09.17.03 at 09:41 AM in the




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